Differentiate your brand and enhance the Customer Experience

• Consumers can perceive value through their senses. When you use an ambient scent in the retail environment and through the products you are selling, you improve customers shopping experience and their enjoyment of the product. But even beyond that, just having your environment smell wonderful influences consumers’ perceptions of the quality of your products
• Create a direct association of a scent with your brand to elevate it, make it distinctive from competitors, and unforgettable
• Scent increases recall of unfamiliar brand names and increases recall of specific products and their features
• By enhancing the store, packaging, and even your print ads with a unique brand scent, you create a seamless sensory experience in which positive brand associations come to mind